With more than 10 years of experience in digital strategy, branding, and content marketing, Alyson joined Plastic Surgery of Southern New England in 2025 as Director of Marketing. She oversees the practice’s digital presence, patient communication, branding, advertising, and content strategy across web, social media, email, and marketing campaigns.
Alyson works closely with Dr. Babbitt and the entire team to ensure every aspect of the patient experience reflects the practice’s commitment to personalized care, education, and clinical excellence. Her background spans the wellness, beauty, and fashion industries, where she has led high-impact brand and content strategies focused on growth, authenticity, and meaningful connection.



